Building stronger North East brands through myBrand Perspective approach
I'm Charlie, an independent graphic designer based in County Durham, working with businesses across Newcastle, Durham and the North East. I use a unique approach to define, shape and refine your brand, creating a clear, distinctive and compelling identity that stands out in the market.
From logo design and brand identity design to Squarespace web design, I bring your brand to life across audiences, categories and touchpoints, creating a consistent yet flexible visual and verbal identity that builds recognition, differentiation and a meaningful emotional connection with your audience.
A look at recent projects. Real brands, real deliverables, out in the world.
Featured project
Print & CampaignsPoster DesignArt Direction
Nowt Special
Nowt Special is a leading creative event in the North East, showcasing local art, music, live performances and independent makers across venues in Newcastle, and my artwork was selected for this year’s show. The theme was Halloween, so I made a Walking Dead-inspired poster by printing one design several times over, then ripping and layering those prints by hand into a distressed collage, refined in Photoshop until the layers read as one atmospheric image rather than a stack of paper.
Selected for Nowt Special, Newcastle upon Tyne
Hand-torn collage built from repeated prints of a single design
Layered and refined in Photoshop for opacity and texture
Tell me a bit about your brand and what you're trying to ship. Whether you're in Newcastle, Durham or elsewhere in the North East, I'll follow up within one business day with next steps.